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The Slow Renaissance: Why Ethical Craftsmanship Is Redefining Modern Luxury.

In a world obsessed with speed, instant gratification and mass production, luxury is undergoing a quiet renaissance. ...

Ethical Luxury: Redefining the Future of Indulgence.

In today's world, luxury is being reimagined. No longer is extravagance measured solely by rarity or price — true lux...

Circular Luxury: Beauty That Comes Full Circle

In a world increasingly defined by conscious choices, the concept of luxury is evolving. At Deed Industries, we belie...

Skincare with a Conscience: The Circular Philosophy Behind grums.

At Deed Industries, we seek out brands that challenge the norm—those that rebel against waste, secrecy, and harm in f...

Luxury with a Conscience: The Rise of Sustainable Elegance.

Luxury has long been associated with indulgence, exclusivity, and beauty. But today, a quiet revolution is reshaping ...

The Mazagran: A Timeless Coffee Ritual, Reimagined.

Some traditions are too beautiful to be forgotten. The Mazagran, a distinctive, handleless coffee cup with deep histo...

Ethical Luxury: How to Spot It and Why It Matters.

Luxury is evolving. No longer defined solely by exclusivity and price tags, true luxury now encompasses ethics, susta...

Conscious Luxury: The Future of Ethical Indulgence

Luxury is evolving. Gone are the days when indulgence meant excess, waste, and disregard for the planet. A new era ha...

The Art of Slow Luxury: Why Quality Over Quantity Matters.

In a world of fast fashion, instant gratification, and disposable trends, true luxury is about more than just price t...

The Five Pillars of a Truly Sustainable Product

When evaluating whether a product is truly sustainable, there are five key elements to consider: 1. Materials: What I...

The Future of Luxury: Why Sustainability Is No Longer Optional.

For centuries, luxury has been synonymous with exclusivity, craftsmanship, and prestige. But in today’s world, true l...

Ethical Luxury: The Kinder Choice for a Better Future

Luxury should feel good—not just on the skin or in our homes, but in our hearts and minds too. At Deed Industries, we...
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